Redefining Home Services for Unrivaled Convenience

Yantra, a dynamic home service provider startup, faced a series of challenges in the competitive market. As newcomers, they needed to compete with established players, while the founder saw enormous potential for growth. However, the business flow was unclear, and users preferred hiring people they knew. Yantra approached our design and development company seeking creative solutions to these hurdles.

Our team took a user-centric approach, conducting in-depth market research and user interviews to understand the pain points and preferences of the target audience. Through a human-centered design process, we developed innovative solutions to improve the overall user experience, build trust, and encourage users to choose Yantra for their home service needs.

With the vision of transforming the home services industry, Yantra recognized the importance of building a strong foundation before scaling its offerings. By focusing on essential functionalities and key features, we presented Yantra with a suggestion to present a streamlined and efficient platform in the form of an MVP to its early users. The goal was to validate the concept and gauge customer expectations before making any significant expansions.

To ensure that their MVP resonated with the target audience, we delved into the hearts and minds of Yantra’s potential customers. Through comprehensive user interviews, we listened attentively to the pain points, preferences, and expectations of homeowners seeking reliable blue-collar services. This invaluable feedback became the guiding light, shaping the MVP's design and feature prioritization.

We were aware of how important flexibility and convenience were to Yantra's users, we improved their booking experience by integrating real-time booking right into the mobile application. Users may easily schedule appointments on the spot, avoiding the need for several calls, whether they need a plumbing repair or electrical maintenance. With the ability to quickly change or cancel appointments as needed, this user-centric innovation places power in the hands of Yantra’s users, assuring a seamless and customised service experience.

We recognise that real-time visibility is key to assuaging users' concerns, especially when it comes to service progress of Yantra. Hence, we introduced a service status update feature, offering a clear and dynamic view of the stages of the users’ booked services. Whether it's a plumbing job, electrical repairs, or any other blue-collar service, Yantra’s users could track the progress right from their fingertips, ensuring peace of mind and eliminating uncertainties.